It was only a matter of time before weed distributors began to adopt the personalized mentality of crafting the product to the desires of the customer.
Drug dealers have been dabbling with this for years, telling stoners things like, “it’s a totally mellow high.” However, Colorado-based Ebbu, is researching what goes into making that high “like totally mellow, man,” and then bottling it for the customer.
Ebbu is a consumer products company that wants to have a hand in pharmaceuticals as well as intellectual property.
And they’re targeting potheads.
Want to get your creative juices flowing? Ebbu has a strain of cannibis for that. Want to calm down and just chill for a while? Yup, Ebbu has you covered there too.
With products like “chill” “energy” and “giggle,” Ebbu wants to have the next big thing in the weed business. They are currently testing ways in which they can tailor a high to a specific desire by dissecting and analyzing the components of marijuana plants. They’re also getting their test subjects really high in the process.
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Take a look:
[Featured Image Credit: University of Michigan School of Natural Resources & Environment via Flickr]